Tag Archive | "advertising"

Apple releases “iPad is Iconic” commercial

Wednesday, January 26, 2011

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Apple this evening released a brand new iPad ad titled, “iPad is Iconic.” Much like previous iPad ads, the latest offering from Apple and their friends at TBWA/Chiat/Day highlights the wide variety of apps available for the iPad in an effort to appeal to a number of different demographics. The apps showcased above include djay, […]

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New iPhone commercial – Two is better than one

Monday, January 24, 2011

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Apple this weekend aired a new iPhone commercial touting the fact that its iconic smartphone is now available, for the first time, on two networks in the US. Accompanied by Johann Strauss’ Blue Danube Waltz, the ad shows two separate iPhones operating side by side as each one sifts through various apps, with the two […]

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Verizon launches first ad for the iPhone 4

Friday, January 21, 2011

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Verizon pre-orders for the iPhone 4 begin on Feb. 3 and will be available in stores starting on Feb. 10. With d-day just weeks away, Verizon yesterday unveiled an iPhone 4 ad, all the while, nary an Apple device is seen in the advert.

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Apple’s “1984” commercial first aired on December 15 in Twin Falls, Idaho

Monday, January 3, 2011

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Apple’s “1984” commercial is largely considered one of the best commercials of all-time. The commercial had strong allusions to Big Brother and George Orwell’s novel 1984, and ultimately promised that the upcoming release of the Macintosh computer would free users from the perils of conformity. The commercial won a number of awards, with many considering […]

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Apple IIc commercial from 1984 [Video]

Friday, December 31, 2010

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An old Apple IIc commercial from 1984. The Apple IIc was the fourth iteration of the revolutionary Apple II and represented Apple’s first attempt to create a truly portable computer. How much did it weigh? 7.5 lbs. The Apple IIc was released in April of ’84, three months after Steve Jobs introduced the Macintosh and […]

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Motorola hypes up upcoming tablet, criticizes iPad for being a “giant iPhone”

Tuesday, December 21, 2010

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In an effort to hype up (and we use the word loosely) the CES 2011 unveiling of their upcoming Android tablet (rumored to run Android 3.0), Motorola released a video teaser chronicling the evolution of the tablet, comically going all the way back to the Egyptian Hieroglyphic Tablet. With each successive tablet, the video explains […]

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Apple posts new holiday themed iPhone 4 commercial – “Under the Covers”

Tuesday, December 21, 2010

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Going back to its roots, Apple on Monday releaesd a brand new iPhone 4 commercial focusing on the device’s highly heralded FaceTime video chat feature with a Dad dressed up as Santa talking to his son. Cute.

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Apple rolls out new iPad ad – “Amazing”

Wednesday, December 1, 2010

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Apple yesterday rolled out a brand spankin’ new iPad commercial titled “Amazing.” Keeping in line with previous iPad commercials, this particular ad highlights many of the different ways users can enjoy and use the iPad.

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Apple unveils iAd video reel to highlight sheen and polish of premium ad campaigns

Tuesday, November 23, 2010

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In an effort to show off the sheen and polish of iAds, Apple last week updated its iAd advertising site with a video reel highlighting some of the more premium looking ad campaigns to hit iAds yet. With Apple planning to rollout iAds in Europe and Japan (in 2011), this is a great way to […]

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Oprah Magazine comes to the iPad

Monday, November 22, 2010

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Rejoice Oprah fans! Umm, anyone out there? Well in that case, take heed everyone else. The Hearst corporation is bringing Oprah Magazine to the iPad. Now in case you haven’t seen Oprah’s Magazine before, it’s not hard to miss – I mean, every single issue has Oprah’s gorgeous mug gracing the cover. Naturally, subscription support […]

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New iPhone 4 commercial touts long battery life

Tuesday, November 16, 2010

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The latest iPhone 4 commercial, apparently from AT&T, touts the iPhone 4’s long battery life.

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Verizon airs first iPad commercial

Tuesday, November 9, 2010

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In late October Apple announced that Verizon would begin selling wi-fi models of the iPad. Despite the lack of 3G, Verizon is offering an iPad+Mifi 2200 mobile hotspot bundle at the same pricepoints as the iPad 3G via AT&T. Users, of course, can also choose to purchase a wi-fi iPad from Verizon unbundled. Yesterday, Verizon unveiled […]

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