Edible Apple

Reports that McGraw-Hill was unceremoniously booted from yesterday’s iPad presentation after CEO Terry McGraw revealed some minor details about the device during a CNBC interview may have been premature.

Speaking to John Paczkowski of AllThingsD, McGraw-Hill claims they weren’t kicked out of Steve Jobs’ presentation yesterday because they were never intended to part of it.

As a company deeply involved in the digitization of education and business information, we were as interested as anyone in the launch of the new device, although we were never part of the launch event and never in a position to confirm details about the device ahead of time.

On Tuesday afternoon Mr. McGraw appeared on CNBC in a wide ranging interview to discuss our earnings announcement and growth projections for 2010. His speculative comments about Apple’s pending launch, which he shared earlier in the day in a call with investors, were simply intended to suggest that if the new device were to use iPhone applications, many of our education products would be compatible with the technology and could be made easily available on it.

Unfortunately, it seems that many mistakenly interpreted his comments as being more specific to yesterday’s announcement. It is also important to note that only the products of trade publishers were featured in the launch event. Our digital education programs are not in that category and were never part of those negotiations.

We wouldn’t really call McGraw’s statements speculative. After all, he correctly stated that the iPad would run on the iPhone OS instead of Mac OS X. Still, we’ll take McGraw-Hill at their word until proven otherwise.