As opposed to most companies, Apple doesn’t typically rely on focus groups or market research to help guide its product development, and in an interview with Fortune a few years back, Apple CEO Steve Jobs explained why. “We do no market research. We don’t hire consultants”, said Jobs. “The only consultants I’ve ever hired in […]
Continue reading...12. August 2009
Comments Off on How does this guy have a job?
Adrian Kingsley-Hughes of CNET on Apple’s success’s and challenges: Apple has grown to become one of the most influential tech companies on the planet. One trick that Apple has employed to great effect is the Reality Distortion Field (RDF). But lately I can’t help but feel that Apple has grown so big, so fast that […]
Continue reading...12. August 2009
Comments Off on University of Washington offers iPhone/Mac developer certificate
ArsTechnica reports: The University of Washington’s Professional and Continuing Education program is now offering a professional certification program for iPhone and Mac development. The program, developed in conjunction with the UW Department of Computer Science & Engineering, as well as an advisory board chock full of top-notch Mac developers, consists of three classes, through which […]
Continue reading...12. August 2009
Comments Off on Apple flanks out a PR Team for the App Store?
In less than 2 weeks, Apple VP of marketing Phil Schiller responded via email to 2 outspoken critics of Apple’s app store policies. This was a welcome change for app store critics, who more than anything, have decried Apple’s lack of transparency and communication with developers regarding rejected apps. And now comes word from TechCrunch […]
Continue reading...12. August 2009
Comments Off on Apple reportedly tweaks installation process for Snow Leopard
With the latest Snow Leopard build believed to be the “Golden Master” version, AppleInsider clues us in on many of the installation changes Apple has implemented in OS X 10.6 Although Rosetta and Quicktime 7 are both included on the Mac OS X 10.6 installation DVD, both are designated as optional installs by default. However, […]
Continue reading...12. August 2009
Comments Off on iPhone continues to gobble up marketshare as demand for smartphones surges
Apple’s iPhone continues to gobble up smartphone market share, representing 13.3% of worldwide market share during the second quarter of 2009. Even more impressive is that at this time a year ago, Apple’s iPhone only occupied a 2.8% market share for smartphones worldwide, representing a nearly 6x increase in just 12 months. Of course, last year […]
Continue reading...12. August 2009
Turns out that those Best Buy guys do know how to have a little bit of fun after all. Check out this photo of a Dell Mini 10v at Best Buy running OS X. Now that’s what we call in-tune customer service! via Gizmodo, which also has a video if you happen to want more […]
Continue reading...12. August 2009
Comments Off on Apple already filming ads for unreleased Apple product
Now you can go ahead and classify this as the flimsiest of rumors, but the Sierra Sun is reporting that Apple yesterday filmed an ad for an unreleased product at Jax on the Tracks, a diner with a 1940’s vibe and motif. … but because the product they were advertising hadn’t been released, members of […]
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12. August 2009
Comments Off on Steve Jobs on why Apple doesn’t do market research