Apple advertising sure has come a long way. Long before Justin Long and the infamous dancing iPod silhouettes, there was a naked guy just hanging out in the jungle, equipped with only an Apple II to hide his shame. The following ad is from 1980, and interestingly enough, we called the 800 number listed below, and after 29 years, it still directs you to Apple.
Ironically, an iPhone app with a photo similar to the one below would probably be rejected from the app store on account of “nudity.”
May 20th, 2009 at 9:45 am
I would like to read what the winners wrote.
May 20th, 2009 at 1:41 pm
That’s a fairly rare Ad… but typical Apple… funny that the phone number still kinda works, also very “Apple”. I bet they still have that building on Bandley Drive, Apple has certainly grown… but not changed from its roots.
May 21st, 2009 at 2:08 am
haha, and the use of the Apple symbol, – erected ofcourse. 😉